A printed business brochure is an excellent means of showcasing what a company has to offer in an easy-to-understand, eye-catching, and professional format, so let’s look at some design tips to ensure you get it right.
Thank you for reading this post, don't forget to subscribe!Despite the digital age, the brochure remains a solid marketing choice for businesses. It provides a simple, cost-effective means of detailing products and services in a ubiquitous manner with no additional explanation required.
Brochure tips
Know your customers to ensure your brochure contains exactly the kind of details they are looking for. Incorporate data-driven choices into any design element of your brochure design.
Choose your paper weight and stock. Consider the finish and look in addition to the impact on the budget.
You should also consider the fold format and how this will be translated to the print process. Bi-fold, tri-fold, traditional booklet, or something more eccentric are all great options.
Choosing a font that complements your business and its message is important. In addition to matching the look you want to portray, your brochure should be in a font that is easy on the eye and clear.
A great font is nothing without great copy properties. Your content should flow well and be written in a concise manner. Make sure you factor in time to draft, edit, and proofread to identify mistakes and ensure your brochure reads well.
Creating a flat plan is crucial to brochure design. It allows you to get a feel for how the finished product will come together before it goes off to be mass printed.
Brochure printing
Brochure printers Swindon and the surrounding areas, such as https://wheatleyprinters.co.uk/printing-services/marketing-materials/brochure-printers/swindon/, can offer a wide range of printing and specialist printing options, all available with express delivery options.
Eco-friendly production is available for businesses wishing to decrease their environmental impact, as are specialist printing techniques such as foil blocking and spot UV printing services.
By enlisting the help of an expert printing service, you can ensure your finished design comes to life with an exceptional, professional-grade finish.